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About

Hi, I’m Victoria.

I’m a maker and curator in Austin, interested in one question: how can technology help us live better?

Sometimes the answer is a business. Sometimes it’s hosting, motherhood, gardening, relationships, a room, or a website. They’re all part of the same conversation: using modern tools to make a full life feel calmer, more beautiful, and more intentional.

I started Mamahood ATX to create the village I wished existed, for every step of the journey from trying to conceive through the toddler years. I’m not a mom yet myself, but I’m building the community I want for all of it.

I caught the AI bug from my tech-savvy husband, Sam Gaddis, and now I’m hooked on making it feel approachable for everyone else. I added an AI toolkit so the tech isn’t gatekept, and on Saturdays you’ll find me at my Marché Goose stand, the “Bites” side of Byte vs Bite.

We all have a stack of plates to carry: business, home, marriage, health, friends, money, technology. I’m not interested in pretending the plates don’t exist. I want to learn how to carry them more gracefully, then write down the recipe for anyone who wants it.

A cocktail, olives, a Gaddis matchbook, and a photograph of Victoria and Sam
Modern tools, timeless living, and a good Marg nearby.

Work together

Have a real project in mind?

I take on a small number of thoughtful builds. The project inquiry helps us quickly see whether I’m the right person for yours.

Before you inquire

  1. 01Know what you want to build
  2. 02Know what needs to work better
  3. 03Have a timeline and budget in mind
Start a project inquiry →